Page 1568 - Week 05 - Thursday, 11 April 2013
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Investing in Australia’s Capital / Doing Business and Living In Canberra (2007-2008)
a) January/February 2007 (precise date not recorded).
b) Internal research and writing. External graphic design and print production.
c) Internal costs to produce not recorded. Cost information on external graphic design and print production was not retained. However, we estimate these costs to be approximately $15,000. A Chinese language version was produced (translation, print production) at a cost of $10,307.
d) Distribution target: Companies in early stage of new investment decision making (potentially local, national and international businesses), business research providers to the investment community, investment facilitator organisations such as lawyers, accountants, business advisors.
e) Print run, 1,000 in total English language, 1,000 Chinese Language of Prospectus.
f) Investment leads generated: A Prospectus is a high level general selling and positioning tool. It is not a lead generation device. The Directorate has not attempted to capture the information sought.
Investing In Canberra, Australia’s Capital ‘08-’09
a) May/June 2008 (precise date not recorded). This version was an update of the 2007 Prospectus, undertaken to reflect data changes, testimonial content and design improvement. It was prepared in the lead up for a mission to the USA/Canada that year.
b) Internal research and writing. External graphic design and print production.
c) Internal costs to produce not recorded. External graphic design and print production $20,970. CD version $1,029. Separate Chinese language version $9,806 (translation, graphic design, print production).
d) Distribution target: Companies in early stage of new investment decision making (potentially local, national and international businesses), business research providers to the investment community, investment facilitator organisations such as lawyers, accountants, business advisors.
e) Print run 3,000 in total.
f) Investment leads generated: A Prospectus is a high level general selling and positioning tool. It is not a lead generation device. The Directorate has not attempted to capture information at this level.
See Your Business in Canberra, Australia’s Capital 2010-2011
a) July/August 2010 (precise date not recorded). Major update for various trade/investment uses in 2010, with focus on ACT’s sponsorship commitment to Australian Government around Shanghai World Expo.
b) External research and writing, which also included new data series and preparation of 12 stand alone industry sector fact sheets. External graphic design and print production.
c) Research and writing for both general Prospectus and industry facts sheets, $17,404. Graphic design, print production, proofing and translation to produce both English language and Chinese language versions, $30,630.18. In addition to the above:
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