Page 2857 - Week 10 - Tuesday, 13 September 1994
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(3) Excluding the Outdoor Cafe, which operates under a separate arrangement, three
different site fees are charged - $4,200 for a 30 day site which does not include any
hire equipment, $3,200 for a large weekend site and $1,800 for a small weekend
site, both of which include hire equipment in the form of a floored marquee or fete
stall.
(4) Site fees are determined by comparing rates of other major outdoor events in
Canberra, by experience in previous years of volume of business and by taking into
consideration the requirement for a reasonable commercial return to the concession
holder and the Floriade Board.
(5) Concession holders must be open to the public between the hours of gam and 5pm,
the official Floriade opening hours. Unless alcohol is being sold from the site,
concession holders at their own discretion may operate for extended hours.
(6) Concession hours of operation are set according to the official Floriade hours of
operation, determined by past experience in visitation patterns as indicated in
professionally conducted surveys and observation by management on site.
(7) Professional surveys on visitor numbers and perceptions have been carried out
each year since 1989. A number of these have addressed the level of satisfaction
of various services provided including food and beverage outlets, parking, etc.
The most recent of these was conducted in 1992 by Barbara Davis and Associates. A majority of people rated the signage, food and refreshments, seating and parking as good.
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